About Us

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Troy Johnson is the President of Nutseller and Troy M Johnson Consulting. For over thirty years he has worked in the food and beverage industry, twenty-five of which specializing in nuts and dried fruit. Troy has long served as Chairman of the Oregon Hazelnut Marketing Board’s Promotion Committee and is an active member of the PTNPA Marketing and Communications Committee. He is often sought out as an expert for various nut commodities and has served on many other food industry associations.

Troy holds a Bachelor’s Degree in Management and Communication from Concordia University and a MBA from Portland State University, where he later taught Marketing Management. He is also a Veteran of the Armed Forces.

Troy’s focus and experience has provided clients with measurable results in the areas of Sales, Marketing, Operations and Strategic Direction. He has shown his clients how to achieve success through the development of a solid vision and executing that vision with integrity and purpose.

A wise man once taught me, "Work that is Measured is Work that gets Done!"  Whether you are a Solopreneur, an Entrepreneur of a small company, a department manager, or CEO of a larger organization, there are likely areas of frustration where a professional confidant can help.  Troy has a unique way of identifying and assisting you and your team set and outperform your goals.